The genesis of the movement 🖤
Understand how world-class leaders use design to empower their teams and businesses while reaching a collective understanding of what it represents!
You are reading De-mystify!
Thank you for being here and witnessing the very start of the project 🖤
I make this post for you to understand how I decided to start this project! Before I tell you more about the movement, let me tell you more about myself!
A bit about me 👋🏼
I am Quentin, I am from Paris (also from Corsica!)!
I studied finance in the UK, but I want to be an entrepreneur! For a long time, I was feeling guilty for not having a sector I was passionate about. I worked for a blockchain start-up! It was great! I worked for a sustainability start-up, and I loved it too! But I was still iterating to find my "thing"!
At school, Bo Kelestyn introduced me to design thinking! It is when I realised that what I am most interested in is the creative process required for every project and not one industry in particular. Therefore, I decided to dive deep into design thinking and understand what it really means!
However, after hours of research, I was not able to find one consistent definition.
The exploration phase 💡
This is when I began an exploration phase! During the summer, my only goal was to clear out the noise around design thinking and understand how it was defined and perceived across companies and geographies! I worked to understand to what extent they were aware of their design thinking and how valuable they thought it was!
I moved to New York and met with designers, entrepreneurs and investors. Each player had their very own way to define the design.
Overall, design thinking was misunderstood and overlooked! Yet, they were aware of the business potential that design thinking has and they were eager to learn more about it and understand how others use and measure it.
De-mystify 👁
I am starting De-mystify to reach a collective understanding of what design thinking really is and how world-class leaders use it to empower their teams and businesses.
We will be working together at de-mystifying design thinking and making it more accessible and transverse!
De-mystify is a podcast and a newsletter!
🎙 The podcast
Every week, I interview world-class leaders to understand their unique relationship to design. They are designers, entrepreneurs, venture capitalists or consultants! All of this is to give you a full scope of what is design and how it is applied across industries and roles!
👉🏼 https://anchor.fm/de-mystify
🗞 The newsletter Substack
If you miss the podcast, the weekly newsletter is the perfect opportunity to gain clear takeaways from my conversation with our guests and receive exclusive content about what has been said off the record! You will receive exclusive market insights and resources to take your own journey one step further!
👉🏼 https://demystify101.substack.com
This weekly newsletter is an opportunity to embark on this learning journey with me and explore the true business value of design.
De-mystify is a movement 🌱
Beyond a podcast and a newsletter, De-mystify is a human adventure made up of beautiful humans passionate about growing into their better selves.
We are a community
Exciting projects are being built such as a Slack group to gather audience and guests and explore potential synergies. I will tell you more in due time.
Share your feedback 🙏🏼
I just stepped out of the exploration phase, and I am going to iterate on both the content and format! So, this podcast is a perfect opportunity to apply the design principles that we are going to learn!
If you have any feedback and suggestion for either the podcast or newsletter or alternatively if you want to collaborate, please reach out ❤️
Thank you for being still here! ❤️
If want to support the project, word of mouth truly matters!
You may know a designer trying to level up, a venture capitalist looking for the next gem or an entrepreneur building the next unicorn!